Todd Walls Appointed to ICSC Task Force

FORT WORTH, Texas (Feb. 09, 2006) Todd Walls, Executive Vice President of Business Development at Buxton, has been appointed to a three-year term on the International Council of Shopping Centers’ (ICSC) North American Research Task Force.

The 44-member task force is comprised of professionals and educators in the fields of market research and real estate. Companies with representatives on the task force include J.C. Penney Company, Inc.; Moody’s Investors Service; and Target Corporation. The purpose of the task force is to provide ICSC with strategic direction and advice on industry issues.

Buxton is the industry leader in customer analytics and retail site selection technology, providing strategic target marketing research services to major retailers, cities and economic development groups throughout the United States. Buxton pioneered the use of demographics, psychographics, drive time analysis and lifestyle character-istics for research purposes. In his 11 years with Buxton, Walls has helped develop a number of the company’s market research methodologies, including Buxton’s patent pending Drive Time Gravity Model.

Before joining Buxton, Todd worked in market research at Alcon Laboratories Surgical Products and Instrumentation divisions.

“We’re pleased about Todd’s appointment to this important group,” says Tom Buxton, President and CEO, Buxton. “We’re certain that the knowledge Todd brings to the task force as well as the insight he gains from membership will advance the market research profession and ICSC.”

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ABOUT BUXTON
Since 1994, Buxton has been the industry leader in customer analytics for the retail industry. Buxton enables organizations to pinpoint the exact value of every customer for every product and at any distance from the retail site. Buxton draws from its individual and household level databases to identify customer’s lifestyles, behavior patterns and buying habits to accurately advise retail, restaurant, health care, consumer packaged goods manufacturing and city government industries. Among its 1,100 clients are communities such as McKinney, Texas; Buffalo, N.Y.; Gary, Ind.; City of Perris, Calif.; City of Richland, Wash.; and the Village of Broadview, Ill. as well as retailers and brands such as FedEx, Casual Male, California Pizza Kitchen, The Container Store and New Balance Shoes. Fast Company magazine named Tom Buxton, president and CEO of Buxton, to its 2005 Fast 50 list. Each year, the magazine recognizes 50 re-markable people for their leadership and innovation.


Contact:
Courtney Hall
Communications Specialist
2651 South Polaris Drive, Fort Worth, TX 76137
Tel: 817-332-3681 Fax: 817-332-3686
chall@buxtonco.com