Headshot of Tom Buxton, President & Chief Executive Officer at Buxton

Tom BuxtonPresident & Chief Executive Officer

Tom Buxton is a pioneer in the customer analytics industry focused on turning big data into big answers. Buxton founded the company in 1994 using the knowledge he gained during two decades managing all retail and real estate for the consumer electronics retailer Tandy Corporation. He started Buxton with one goal in mind, to provide customer and location growth solutions to businesses based on a central view of the customer:

  • Who your customer is
  • Where your customers are located
  • The Value of customers to your company

Today, the company is recognized as an industry leader and has worked with more than 3,500 retail, restaurant, consumer packaged goods, healthcare, private equity, and public sector organizations. In 2015, Tom Buxton was named one of five retail industry influencers on The List of People Shaping Retail’s Future by the National Retail Federation Foundation. He has been inducted into the Ernst and Young Entrepreneur of the Year Hall of Fame and recognized as one of three figures who “influences the future of retail real estate” by Retail Traffic Magazine. Under his leadership, the company has been featured on the Fast 50 list by Fast Company Magazine and honored as a silver award winner in the “Most Innovative Company of the Year” category at the 2014 American Business Awards.

Journey Consideration Persona Analyst City Official Marketer RE/Site Selector Strategist Franchise City Government Retail Restaurant Healthcare