Customer Analytics for Restaurants

Define Your Customers

Cut through the noise in your customer data and move beyond demographics to understand who your customers truly are.

• Customer Profiles by Daypart
• Analytics Platform

Add New Units

Open home run restaurant locations and avoid expensive mistakes using innovative techniques in data analysis.

• Customer Profiles by Daypart
• Site Selection Model
• Scenario Scoring
• Analytics Platform

Improve Existing Unit Performance

Identify where to invest resources to improve average unit volume by understanding the underlying factors influencing restaurant performance.

• Customer Profiles by Daypart
• Site Selection Model
• Existing Restaurant Assessment
• Analytics Platform

Prioritize Markets

Deploy capital more efficiently by prioritizing markets and identifying how many locations each market can support. Grow market share and gain a competitive advantage.

• Customer Profiles by Daypart
• Site Selection Model
• Potential Analysis
• Market Optimization
• Analytics Platform

Optimize Marketing Strategies

Grow sales by targeting the right households with the right message and the right marketing vehicle.

• Predictive Marketing Model
• Campaign Execution Services
• Custom Segmentation
• Visual Analytics Dashboards