May 16, 2018|Healthcare|Journey|Awareness|Persona|Marketing|blog

Grow Patient Acquisition: 3 Healthcare Marketing Trends You Can Leverage

Patient acquisition is one of the top goals of any healthcare marketing department. Without new patients, the organization can’t grow market share. But recently, acquiring new patients has ...


April 16, 2018|Healthcare|Journey|Awareness|Persona|Strategy/Facilities|blog

4 Essentials of Urgent Care Site Selection

The rise of urgent care in the U.S. is one of the key trends that has dominated healthcare news headlines in recent decades. The growth in urgent care clinics ...


April 03, 2018|Healthcare|Journey|Awareness|Persona|Strategy/Facilities|Client Announcement|press

Bartell Drugs Partners with Buxton to Use Analytics in Expansion Efforts

FORT WORTH, TEXAS (April 3, 2018) – Bartell Drugs, a family-owned pharmacy with more than 60 locations in Washington and Oregon, will use Buxton’s data analytics to confidently prioritize and evaluate ...


March 16, 2018|Healthcare|Journey|Awareness|Persona|Strategy/Facilities|blog

5 Steps to Optimize Your Healthcare Facilities Planning Process

There are many well documented best practices for healthcare facilities planning that focus on the design and construction aspects of the facility. But what other factors do you need to ...


February 16, 2018|Healthcare|Journey|Awareness|Persona|C-Suite/Finance|blog

4 Steps for Profitable Service Line Optimization in Healthcare

Organizing a healthcare system’s patient care by service line is a common optimization strategy. But the best service line structure in the world is pointless if the service ...


January 19, 2018|Healthcare|Journey|Awareness|Persona|Strategy/Facilities|Client Announcement|press

Buxton Partners with OSF HealthCare to Strengthen Site Selection and Marketing Decisions

FORT WORTH, TEXAS (January 19, 2018) —  OSF HealthCare, a hospital system with more than 100 locations in Illinois and Michigan, has partnered with Fort Worth-based Buxton to use advanced data analytics ...


January 15, 2018|Healthcare|Journey|Awareness|Persona|Strategy/Facilities|Client Announcement|press

Reliance Healthcare Network Partners with Buxton to Strengthen Growth Strategy with Analytics

FORT WORTH, TEXAS (January 15, 2018) —  Reliance Healthcare Network, the parent company of IMS Medical Group, has partnered with Buxton to identify potential sites for IMS’ expansion throughout central ...


January 10, 2018|Healthcare|Journey|Awareness|Persona|Strategy/Facilities|Client Announcement|press

Adventist HealthCare to Use Buxton Analytics in Growth Strategy

FORT WORTH, TEXAS (January 10, 2018) —  Adventist HealthCare, a not-for-profit health system based in Gaithersburg, MD, has recently partnered with Fort Worth-based Buxton to utilize data analytics in its expansion ...


December 08, 2017|Healthcare|Journey|Awareness|Persona|C-Suite/Finance|blog

Service Line Analytics: An Introductory Guide for Healthcare Executives

Service line analytics is one of the latest buzzwords in health systems today. As with any trend, it can be difficult to separate the facts from the hype. Here&rsquo ...


November 27, 2017|Healthcare|Journey|Awareness|Persona|Strategy/Facilities|article

Is Healthcare’s ‘Retail Revolution’ Here? Depends What You Mean.

In this article from American Health Line, Bill Stinneford, senior vice president at Buxton, discusses how convenience in the healthcare industry is becoming increasingly important in the eyes of consumers.


November 10, 2017|Healthcare|Journey|Awareness|Persona|C-Suite/Finance|Strategy/Facilities|blog

The Role of Ambulatory Health Care in a Transitioning Payment Environment

Ambulatory health care has always been important to a health system’s strategy but is more critical now than ever. Here’s why your health system’s ...


October 31, 2017|Healthcare|Journey|Awareness|Persona|Franchise Sales|Client Announcement|press

Premier to Use Analytics to Identify Patients and Potential Sites for Expansion

FORT WORTH, TEXAS (October 31, 2017) — Premier, an ER and urgent care provider with four locations, has recently partnered with Buxton to utilize advanced analytics to identify locations for potential expansion ...


October 18, 2017|Healthcare|Journey|Awareness|Persona|Strategy/Facilities|blog

Getting Started With Ambulatory Clinic Strategy

While ambulatory clinics have been part of healthcare systems for many years, shifts in the political and competitive environment have led to a renewed focus on ambulatory clinic strategy. The ...


September 22, 2017|Retail|Restaurant|Healthcare|Journey|Awareness|Persona|Real Estate|Strategy/Facilities|blog

What is GIS Mapping? A Beginner’s Guide for Site Selectors and Strategists

GIS mapping is a buzzword in many fields, including real estate site selection and business strategy. But what exactly is GIS and how is it used? In this blog post, ...


September 21, 2017|Healthcare|Journey|Awareness|Persona|Real Estate|Client Announcement|press

Avanti Senior Living Partners with Buxton to Grow into New Markets

FORT WORTH, TEXAS (September 21, 2017) — Avanti Senior Living, a center currently operating four facilities in two states, has partnered with Fort Worth-based Buxton to utilize advanced consumer analytics to identify ...


September 12, 2017|Healthcare|Journey|Awareness|Persona|Strategy/Facilities|blog

The Future of Healthcare Systems: A New Hub and Spoke Model

As the concept of healthcare systems evolved in the U.S., a distinct business model emerged. Often called the “hub and spoke” approach, this business model focused on ...


September 08, 2017|Healthcare|Journey|Awareness|Persona|Strategy/Facilities|blog

5 Pitfalls of Healthcare Real Estate Investment

Healthcare real estate is typically an expensive – and long-term – investment. Given the importance of the decision, it’s wise to invest the appropriate time and resources into ...


September 06, 2017|Healthcare|Journey|Awareness|Persona|Strategy/Facilities|blog

If It’s Time to Improve the Performance of Your Existing Facilities, Ask Yourself These Questions

Getting ahead of the growing competition in today’s healthcare marketplace is more challenging than ever before. As more providers enter the market and strive to meet consumer demand ...


August 31, 2017|Healthcare|Journey|Awareness|Persona|Strategy/Facilities|blog

Is It Time to Rightsize Your Healthcare Network?

Changes in how Americans think about healthcare providers are driving many to reevaluate their strategies and determine if their existing healthcare facility network is the right model for success. If ...


August 30, 2017|Healthcare|Journey|Awareness|Persona|Strategy/Facilities|blog

Be Better Than Your Gut: A Data-Driven Approach to the Healthcare Site Selection Process

Healthcare organizations often rely on demographic data to make real estate decisions. While counting rooftops, looking only at traditional data sources, and using your gut used to be enough to ...

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