FORT WORTH, TEXAS (September 5, 2017) – Lake Jackson, Texas, a city near Houston with more than 27,000 residents, has partnered with Fort Worth-based Buxton to utilize advanced data insights to further understand its current and potential retail mix as well as the visitor population. The city will use analytics to recruit the best retailers for the community.
“Lake Jackson, Texas is making a great decision by using analytics to strengthen its economic development plan,” said Lisa McCay, senior vice president of Buxton’s public sector division. “These insights will allow Lake Jackson to identify and recruit the right retailers for the community.”
By becoming a Buxton client, Lake Jackson will have access to SCOUT®, Buxton’s proprietary web-based real estate platform, giving city leaders data and information at their fingertips to analyze different areas of the city.
Buxton has worked with more than 750 communities across the country to improve economic development strategies. Other client cities in Texas include Midland, Wichita Falls, North Richland Hills and more.
Buxton is the industry leader in customer analytics. Our analytics reveal who your customers are, where more potential customers are located and the value of each customer. More than 4,000 clients in the retail, restaurant, healthcare, private equity and public sectors have relied on our insights to guide their growth strategies.
For more information, visit www.buxtonco.com.