FORT WORTH, TEXAS (March 8, 2017) —Swiss chocolatier Lindt & Sprüngli, which is known for its brands Lindt, Ghirardelli, Hofbauer, Küfferle, Caffarel, Russell Stover, and Whitman's, has partnered with Buxton to gain customer and market insights. Buxton’s customer analytics and reports will allow the company to better understand market opportunities in the United States.
“Lindt & Sprüngli’s well-known brands are loved by consumers across the United States,” said Jack Hall, vice president at Buxton. “We are excited to provide the company with the tools and insights needed to build on its success.”
As a Buxton client, Lindt & Sprüngli will have access to the web-based Buxton Analytics Platform, which will allow the company to visualize customer profile information and run reports. Lindt & Sprüngli joins a growing list of organizations using the Buxton Analytics Platform as a pre-screening tool for market planning decisions.
About Buxton
Buxton is the industry leader in customer analytics. Our analytics reveal who your customers are, where more potential customers are located and the value of each customer. More than 3,500 clients in the retail, restaurant, healthcare, private equity, and public sectors have relied on our insights to guide their growth strategies.
For more information, visit www.buxtonco.com.