Community builds new retail shopping center

Mt. Vernon, MO Invests in Retail Development Through New Partnership With Buxton

FORT WORTH, TEXAS, (June 1, 2016) — The City of Mt. Vernon, Missouri, has partnered with Buxton to support retail development on newly acquired strategic property. Buxton’s retail expertise and consumer analytics will identify the retailers and restaurants that are the best match for the site.

“Mt. Vernon has a strong consumer base and pro-business leadership,” said Max Springer, city administrator of Mt. Vernon. “We are eager to welcome new retailers to our community and look forward to presenting prospective businesses with Buxton’s data-backed market validation of our retail potential.” 

While retail economic development programs have traditionally relied on basic demographic information, Mt. Vernon’s retail attraction program is utilizing consumer insights that go beyond demographics, presenting a convincing case to retailers seeking growth opportunities. Buxton’s proprietary web-based real estate platform, SCOUT®, gives city leaders the ability to analyze retail matches, support existing retailers and optimize development decisions.

“Mt. Vernon’s partnership with Buxton signals the city’s commitment to retail development,” said Cody Taylor, director of sales in Buxton’s city government division. “Buxton is honored to support the city’s development efforts.”  

Buxton has worked with more than 700 cities nationwide to implement retail development strategies. Other client cities in Missouri include Moberly, Lebanon, and Peculiar.

About Mt. Vernon, MO

The City of Mt. Vernon, MO is located along Interstate 44, midway between Springfield and Joplin. It is the gateway to Rt. 265, the scenic "Ozark Mountain Parkway" shortcut to the Branson area, and is a popular stopover for travelers on their way to Stockton Lake, Precious Moments Chapel, Roaring River State Park, and other area attractions. The seat of the Lawrence County government, Mt. Vernon is home to more than 4,500 residents.

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About Buxton

Buxton is the industry leader in customer analytics. Our analytics reveal who your customers are, where more potential customers are located and the value of each customer. More than 3,500 clients in the retail, restaurant, healthcare, private equity, and public sectors have relied on our insights to guide their growth strategies.

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Media Contact

Katie Russell
(817) 332-3681

Journey Awareness Persona Economic Development/Elected Official