FORT WORTH, TEXAS, (July 13, 2016) — Old Time Pottery, a discount home décor retailer with more than 35 stores in 11 states, has selected analytics provider Buxton to analyze its growth opportunities and assist with targeted marketing efforts. Buxton’s insights will be used to enhance the company’s market planning and marketing decisions.
“In the current retail environment, it is more important than ever to have a solid plan for growth,” said Paul Schlesinger, senior vice president at Buxton. “We look forward to supporting Old Time Pottery’s strategic decision making processes through data-driven insights.”
As a Buxton client, Old Time Pottery will receive a customized real estate scoring tool delivered through the web-based Buxton Analytics Platform. Utilizing the platform, Old Time Pottery will be able to analyze potential sites and create unlimited market expansion scenarios. Old Time Pottery joins a growing list of organizations using the Buxton Analytics Platform as a pre-screening tool for real estate location and market planning decisions.
Buxton is the industry leader in customer analytics. Our analytics reveal who your customers are, where more potential customers are located and the value of each customer. More than 3,500 clients in the retail, restaurant, healthcare, private equity, and public sectors have relied on our insights to guide their growth strategies.
For more information, visit www.buxtonco.com.