City Government

Turning Advantages into Competitive Differentiators

By Bill R. Shelton, CEcD Determining how to differentiate the community in the crowded and competitive economic development marketplace is… ...

City Government

Brownfields Offer Retail Site Opportunities

By Bill R. Shelton, CEcD With over 80 percent of the United States’ 294 million people living in the nation’s… ...

City Government

The Value of Retail Incubators

By Bill Shelton, CEcD Increasing numbers of communities are realizing the importance of a healthy retail sector to the local… ...

City Government

What Incentives Are Being Used to Attract and Keep Retailers?

By Bill R. Shelton, CEcD Civic leaders who are establishing a retail incentive program often ask the question, “What retail… ...

City Government

Why Psychographics Trump Demographics in Retail Recruitment

Bill R. Shelton, CEcD Community leaders almost always want to recruit retail or restaurant concepts that will not fit in… ...

City Government

The Retail Site Selection Process

By Bill R. Shelton, CEcD HLM Site selection for a store or restaurant is the most critical strategic decision a… ...

City Government

Developing a Developer-Friendly Attitude

By Bill R. Shelton, CEcD, HLM Developers and municipalities stereotypically have a love-hate relationship. They need each other, but often… ...

City Government

Tourist Retail is More than Souvenir Shops

By Bill R. Shelton, CEcD Tourism for many communities is a key engine for economic growth, and civic leaders are… ...

City Government

Leverage Your Retail Trade Area’s Potential

By Bill R. Shelton, CEcD Communities that use marketing statistics based on political boundaries often understate the communities’ current and… ...

City Government

Planning is Easy. Execution is Hard.

By Bill R. Shelton, CEcD Most communities find that planning and developing a retail marketing strategy is not difficult but… ...

City Government

Political Will: The Driver of a Competitive Environment

By Bill R. Shelton, CEcD Decisions to locate businesses are normally made after analyzing and weighing various variables that either… ...

City Government

Buxton Public Sector Webinar: 2015 Retail Development Trends

Positioning Your Community for Retail Development: 2015 Trends What retail development trends will shape the market in 2015, and how… ...

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