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Get in touchThis page details the differences between Kalibrate and Buxton's consumer intelligence technology. Choosing the right tool to guide your site selection decisions is critical. We want you to have the best information possible to do so.
Kalibrate is a fuel and convenience retail market intelligence platform. The Decision Suite combines data, software, analytics, and consulting to provide insight about fuel pricing, automotive traffic counts, retail competitors, and site selection and evaluation. They use proprietary datasets, demographic data – such as age, income, and gender – and automotive traffic counts to identify visitors, compare locations, plan infrastructure placement, and model scenarios.
Buxton offers a complete view of location and market intelligence housed in a single web-based platform. Our platform and custom solutions allow you to discover in-depth insights about markets, consumers, and properties. Use data-driven tools – like Match, Mobilytics, and SCOUT – to recruit brands, understand who’s visiting a location and how much value they provide to your brand, evaluate potential sites, and produce results. The data and tools in the Buxton Platform allow users to dig deeper and truly understand consumer segments, market dynamics, supply and demand, best use, and so much more.
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| Kalibrate | ||
|---|---|---|
| Provides consumer and location insights | ||
| Has a platform for managing new location growth | ||
| Has a platform for managing existing location growth | ||
| Has a proprietary mobile data application | ||
| Has at least 27 years of experience | ||
| Serves all of the following industries: retail, restaurant, franchise, healthcare, public sector, private equity, commercial real estate, hospitality, tourism, automotive | ||
| Privately owned, operated, and managed | ||
| Maintains SOC II secure environment | ||
| Assigns clients to one of multiple support teams with each team having 8-10 members | ||
| Utilizes 600+ third party databases | ||
| Offers unlimited customer psychographic appends for analysis purposes | ||
| Offers unlimited customer demographic appends for analysis purposes | ||
| Offers proprietary retail tenant matching application | ||
| Offers CoStar data integration option | ||
| Enables address-level visitor home/work map views based on mobile device data | ||
| Links foot traffic insights directly to a mapping platform | ||
| Utilizes consumer value decay methodology to value trade area potential | ||
| Offers proprietary freight shipping traffic database | ||
| Offers proprietary electric vehicle database |