Identifying Customer Potential

Understand your customer today to drive business growth tomorrow

Accelerate opportunity, mitigate risk and unlock potential faster with data and solutions that deliver.

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Blog

How to Address Food Deserts in Your Community

Here are tips economic developers can use to attract grocers to food deserts in their communities.

Press Release

Black Rifle Coffee Company Joins Forces with Buxton to Identify Customer Potential

Armed with data-backed insights from Buxton, Black Rifle Coffee Company is poised for expansion.

Event

Lodging and Investment Summit: Back to Business

Join Buxton, Bisnow, Marriott, and more on October 19 in Washington D.C. for an in-person and livestream hospitality event.

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Trusted by thousands of organizations to make decisions and grow.

Buxton is the platform for industry intelligence.

A web-based collection of tools and data that makes it easy to discover, visualize, and share insights.

Analyze and measure key performance drivers of any trade area or market in a map-based interface. Visualize concentrations of consumers, brands, and more to make smart strategic decisions. No data necessary, SCOUT comes with hundreds of powerful, easy-to-use data sets and the ability to import your own data.

Take your portfolio to the next level with unique mobile data sets that inform, benchmark and define opportunity.

Mobilytics gives you instant insights to make the right decisions. Whether your goal is to inform site selection for your retail portfolio, benchmark competitor traffic volumes or define consumer traffic patterns to inform your development strategy, our interactive report provides a clear understanding of visitor behavior to support decision making in real time.

predict

Predict and understand the opportunity for any location.

Use proprietary performance prediction models built by Buxton experts to predict the performance of any healthcare concept or retail brand for any site.

explore

Analyze and measure key performance drivers of any trade area or market.

Explore areas with an easy-to-use, fast, wizard-driven interface. Choose the elements you want to know about including: Psychographics, Demographics, Workforce, Expenditures, Housing, and Vehicles.

Match brings your leasing and development decisions from offline to online.

Buxton's Match module allows you to compare a new location to a brand's existing locations based on customer potential and current customer observations using proprietary mobile data processes. Users leverage this data to make informed decisions about the feasibility of a brand at any given location. Guide development decisions with Match.

Real estate is always on…
your data drivers should be too.

Unique datasets

0M+

Households with
up to 8 people
per house

0B+

Daily GPS pings tied
to the household level

0K+

Brand locations
actively tracked

0K+

Brands actively
tracked

0M+

Devices tracked daily

Featured Case Study

"Over the last seven years we’ve grown our Red Wing store portfolio by 150 stores and every one of them has been a success." - Marisa Kinney | Director of……

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