Chain Hotels - Grow Your Brand

Identify the best
potential properties.
Talk to our experts

Learn how Buxton can help you grow your business

Everything your brand needs to execute on your potential.


Understanding customer potential today establishes the baseline for growth tomorrow.


Identify new location opportunities faster and optimize current locations with data.


Maximize your network's footprint by optimizing locations, planning new locations, and minimizing cannibalization.


We purchase, clean, and combine 600+ data sets with your data in a SOC II secure environment.


Trusted by thousands of brands to credibly score millions of sites each year.


Whether you have one location or thousands, get the answer you need in one fast, powerful, and easy-to-use platform.

Chain Hotel Specific Solutions

Data to help you grow.

Site Selection. Market Optimization. Customer Acquisition.

Better decisions for
your brand.

Site Selection

Consolidate all of your critical data and reporting in one place. Forecast occupancy for new and existing properties. Visualize top room night stay opportunities to sell to new and existing owners.

Demand Intelligence

Access Buxton’s hospitality demand generators. Identify the right number of rooms for any new or conversion opportunity. Assess any site and know the demand for your brand.

Guest Intelligence

Stay up to speed on guest travel patterns. Visualize hot spots for business and leisure guest travelers in any market. See which hotels and markets your guests are staying in after they stay at your hotel. Enhance your understanding of competitor brands and destinations.


Build detailed guest profiles for business and leisure travel and arm your pre-sales and hotel opening teams with prospective business. Boost new hotel revenue by identifying the right guests.

Chain Hotels

JuIienne Smith of IHG Hotels & Resorts talks about how she sees leisure and business travel experience evolving

Chain Hotels

Dream Hotel Group CDO, David Kuperberg, Talks About Identifying New Markets for Growth

Chain Hotels

Marriott Talks Data and Analytics for Expansion

Chain Hotels

Marriott Bets on Predictive Analytics for Brand Growth

Chain Hotels

Building Consumer Confidence in the Tourism and Hospitality Industries

Let's chat.

Learn how we can work together to help your brand thrive in today’s ever-evolving hospitality landscape.

See why the world's best hotel chains use Buxton to become truly data-driven.