Consumer Insights and Analytics for Healthcare

Back Your Business Strategy With Consumer-Centric Analytics

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Buxton Offers the Consumer Insights and Analytics Solutions Healthcare Organizations Need for Smart Business Decisions

Guiding your healthcare organization to thrive both now and in the future requires smart planning and savvy business decisions. Buxton’s consumer analytics solutions give the business arm of your organization the insights needed to build a strong foundation so your teams can do what they do best: providing care that helps our communities thrive.

Strategic Planning

Where can I find market data to support my long-term planning?

Save your team time with a one-stop analytics platform. Access population, payor mix, healthcare demand, healthcare competition, and other metrics you need to inform your planning decisions.

Explore Location Intelligence
Facility Site Evaluation

Is this location the right investment for my organization?

Reduce risk in de novo and acquisition real estate investments with Buxton’s analytics. Run site scores and analyze trade areas to inform your decisions.

Explore Location Intelligence
Patient Acquisition and Retention

How can I make my marketing budgets stretch further?

Identify the consumers with the highest likelihood of choosing your organization for care to prioritize outreach investments, then optimize your ongoing communication programs with the right audiences and channels for better patient engagement.

Explore Marketing Intelligence
Service Line Mix Optimization

How do I maximize facility utilization?

Know which service lines make sense for every facility in your network based on the consumers in the area, their needs, and the existing supply of providers.

Explore Location Intelligence

Why Leading Healthcare 
Organizations Choose Buxton

Buxton Intelligence

Buxton Offers a New Type of Smarts for Healthcare

No one does consumer analytics quite like Buxton. Our solutions are powered by Buxton Intelligence – a proprietary blend of data, analytics, and AI – that allows us to answer a wide range of location and marketing questions.

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Healthcare + Retail Experience

Buxton is an Expert in Industries That Matter to You

Today’s healthcare organizations are increasingly looking to the retail industry for consumer-centric business strategies. Buxton has decades of experience advising both retailers and healthcare organizations using consumer analytics.

“SCOUT has been a game changer for us to be able to actually get down to a block group level and really ascertain what the demand is within a market.”
“With real estate, you really have to make an educated decision about where your business is going to place its brand and the Buxton SCOUT tool can save you a whole lot of costly mistakes.”
“Buxton is an incredible tool for us! We leverage it in our marketing and business development work.”
“I really can't tell you guys enough how often we use SCOUT to drive major strategic and financial growth decisions.”
“With Buxton, we gain a greater understanding of not only the best locations for primary care clinics, but also the healthcare preferences of our patients and their families.”

Client Success

Buxton Has a Proven Track Record of Success

Healthcare organizations choose Buxton because our consumer analytics solutions produce results. Make smarter business decisions with Buxton’s intelligence.