Foot Traffic Analysis
Add Context with Consumer Foot Traffic Trends
Get a Demo
Enrich Your Location Intelligence Toolkit with Foot Traffic Analytics
Enhance your brick-and-mortar customer insights
Make smarter decisions with context on traffic trends
Enrich your competitive intel
Consumer Insights
Know the types of consumers visiting a location
Knowing how many people visit a location is ultimately less important than knowing the types of people visiting that location. Buxton’s foot traffic analytics help you to understand an aggregated consumer profile of visitors to put traffic into context.
- Get a better understanding of your brick-and-mortar visitors
- Check to see if a shopping center’s visitors match your target audience before leasing space
- Enrich your competitive intel by identifying the types of consumers visiting your competitors’ locations
Visitor Journey
Define where visitors come from and the typical visitor journey
Where do your consumers originate? Where else do they like to visit? Our foot traffic analysis tools help you define trade areas based on visitor origins and define other top places where consumers go.
- Gather intel on cross shopping to inform potential partnerships, identify good cotenants, and more
- Guide marketing campaign deployment by defining where visitors are concentrated
Case Study
How Taco Palenque Streamlines Market Research and Beats Sales Forecast with Buxton
Foot Traffic Trends
Monitor foot traffic trends
While foot traffic doesn’t always equate to sales, traffic trends are a helpful tool for learning about potential sites, monitoring competitors, and adding color to your own performance metrics. Buxton Location Intelligence includes location-level foot traffic trends that you can benchmark against another location or period.
- Study competitor location traffic trends to see if slowdowns are affecting more than one brand
- Benchmark a shopping center’s traffic against traffic at your current locations as part of the site vetting process
- Monitor peak traffic times during the day, week, or year to inform staffing decisions
Buxton Intelligence
The Power Behind Our Solutions
Power your foot traffic analysis with Buxton’s unique blend of data, analytics, and AI backed by our 30 years of analytics expertise. Harness our intelligence to add context to location decisions.
Buxton Data Matrix
Buxton Analytics
Buxton AI
Leading Brands Trust
