Placer.ai vs. Buxton

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Placer Chart

Placer.ai System Overview

Placer.ai is an AI tool to visualize GPS foot traffic data for pre-determined locations over time. They provide foot traffic counts and basic demographic insights into visitors – such as age, income, and gender. They also identify where visitors live and work. All of the company’s insights are delivered through a basic dashboard that allows you to benchmark and compare multiple locations.

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System Overview

Buxton offers a complete real estate site selection solution, housed in a single web-based platform. Our platform allows you to discover in-depth insights about consumers and properties. Use data-driven tools – like Match and Mobilytics – to recruit brands, understand who’s visiting a location and visit volume trends, evaluate potential sites, and produce results. The data and tools in the Buxton Platform allow users to dig deeper and truly understand consumer segments, location dynamics, best use, and so much more.

Consumer Foot Traffic Analysis Placer.ai
Access household-level lifestyle segmentation
Access household-level robust demographics
Quantify visitors by distance/geography
See volume in a calendar view
Analyze visitor loyalty/cross shopping
View address-level home/work location maps
See frequently visited places (map view)
See frequently visited places (table view)
Access volume by week, day, and time
Identify length of visitor stay

Analyze observed consumer visits at any location

Mobile Foot Traffic Data

Buxton provides the most detailed view of foot traffic possible

Biggest Difference

Buxton appends demographic, lifestyle, and behavior data at the household level through proprietary data methodologies. The result is the most accurate, granular, and detailed view of visitors possible.

Household Psychographic Segmentation 8.4%

American Royalty

Wealthy, influential and successful couples and families living in prestigious suburbs

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Gain a Competitive Advantage

We’re changing the way brokers compete with proprietary technology that reveals insights to help close deals faster.

  • Fill vacancies
  • Market listings
  • Understand property visitors
  • Determine best use
  • Tell your property's story
  • Produce results
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Let's chat.

We want to make it easy for you. We’re here to answer your questions about how we can work together to help your organization grow.

Give us a call: 1-888-228-9866

Drop us an email: buxton@buxtonco.com

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