FORT WORTH, TEXAS, (April 11, 2018) — Buxton, the industry leader in consumer analytics, is pleased to announce the launch of the Buxton Analytics Platform for city governments. The new platform offers city leaders a centralized hub for economic development activities including market analysis, reporting, and activity tracking. It features an enhanced version of Buxton’s previous analytics application for city governments, SCOUT.
Buxton launched the original version of the Buxton Analytics Platform for retailers and restaurants in 2016. A healthcare industry version of the platform was released to clients in 2017.
“This cutting-edge platform is the future of economic development technology,” said Tom Buxton, founder and CEO of Buxton. “When combined with Buxton’s custom retail matching analysis and tourism studies, the Buxton Analytics Platform gives city governments everything they need to make informed development decisions.”
One of the important new features in the platform is My Matches, a tool that allows users to organize and manage economic development outreach in one centralized system. The feature will allow cities to streamline their economic development activity reporting process to key stakeholder groups.
To learn more about the Buxton Analytics Platform for city governments, please visit https://www.buxtonco.com/solutions/city-government/products/city-government-buxton-analytics-platform.
Buxton is the industry leader in customer analytics. Our analytics reveal who your customers are, where more potential customers are located and the value of each customer. More than 4,000 clients in the retail, restaurant, healthcare, private equity and public sectors have relied on our insights to guide their growth strategies.
For more information, visit www.buxtonco.com.