Hurricane Grill & Wings®, a Florida-based island-inspired restaurant franchise, has partnered with Buxton to assist franchisees in choosing the most ideal restaurant locations. Buxton's customer analytics and SCOUT platform will allow Hurricane Grill & Wings to quantify growth potential and optimize locations of new and existing franchise restaurants.
"Hurricane Grill & Wings is excited to bring its fun, family-friendly restaurants to new communities," said Hurricane Grill & Wings President, Martin O'Dowd. "We look forward to working with Buxton to assist our franchisees in determining the best markets and locations for success."
"Buxton is pleased to support Hurricane Grill & Wings' growth through our site-selection analytics," said Stephen Polanski, senior vice president of sales at Buxton. "We look forward to being a part of the brand's continued success."
As a Buxton client, Hurricane Grill & Wings will receive a customized retail model delivered through Buxton's web-based SCOUT platform. Utilizing SCOUT, Hurricane Grill & Wings will be able to analyze potential sites, create custom franchise territories, and evaluate unlimited market expansion scenarios. Hurricane Grill & Wings joins a growing list of organizations using SCOUT as a pre-screening tool for real estate location and market planning decisions.
About Hurricane Grill & Wings
With 70 locations open or under construction in 15 states, Florida-based Hurricane Grill & Wings® is known for its jumbo, fresh wings, more than 35 signature sauces and rubs and tropical, laid-back vibe. Named by USA Today as one of "10 Great Places to Wing It," selected as one of the "Future 50" by Restaurant Business and as one of Franchise Times "Top 40 Fast and Serious", Hurricane Grill & Wings' menu includes crave-able Hurricane's Garlic & Parm fries, tasty salads, seafood entrees and fresh ½ pound Angus burgers. The brand's signature Hurricane Bumby tops the list of its tropical drinks menu, along with a wide selection of craft beers and wines. The original Hurricane Grill & Wings opened in Fort Pierce, Fla., in 1995 and has expanded to locations in Alabama, Arizona,Colorado, Georgia, Iowa, Michigan, Minnesota, New York, North Carolina and Texas, with additional restaurants planned nationwide.
For more information, visit www.hurricanewings.com.
In a world where big data gets a lot of attention, Buxton focuses on providing BIG answers to its clients. Since 1994, Buxton has helped more than 3,000 clients in retail, healthcare, consumer packaged goods and the public sector. We provide answers to business questions around real estate, marketing, and merchandising strategies. Our clients include Marriott, McAlister's Deli, Red Wing Shoes, Sally Beauty Supply, GNC, and Anthropologie.