Specialty Health - Site Selection Model

Healthcare Benchmark Site Selection Model

Product Description

A benchmark site selection model is one of three primary types of site selection models that Buxton can create for a healthcare provider. The model allows you to assess the expected performance of any site based on variables that are found to correlate with your organization’s performance. Those variables may include factors such as your unique patient profile, distance decay rates, presence of competitors, co-tenancy, area draw, healthcare supply and demand, and more. Buxton’s analytics team tests potential model variables to determine which ones should be included in a client’s unique model.   

Most providers choose to build one benchmark model based on their core business, but Buxton can develop multiple models for providers with diversified specialties. This approach is an alternative to the traditional service line model product. 


The benchmark model is deployed to SCOUT, an application in the Buxton Analytics Platform. When you use the model to score a site, the model generates a site score report with an index score that tells you how a site’s predicted performance compares to the average. If a score of 100 represents your average site performance, a 120 score indicates that the site is expected to perform 20% better than average. The site score report also provides a list of important model variables with their index scores or actual values so you can see how the overall score was derived. 


You provide data such as: Unique location names and addresses, visits volume (or revenue) by month, location open and close dates, patient names and addresses, patient visit history tied to location, addresses of pipeline locations

Buxton provides: Competitor locations, healthcare supply and demand data, consumer demographic/psychographic data, and other variables as needed

Buxton will work with you to set up a data feed to keep your location and patient data up-to-date in the platform.

*Requirements vary based on the model objective and client. Clients who do not wish to provide patient data may consider Buxton’s service line model product.  


Benchmark models typically include one patient profile and require the Buxton Analytics Platform in order to access the site scoring tool.

Benchmark models may be used as an input in the following additional products:

  • Existing Facilities Assessment
  • Potential Analysis

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