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Dental Clinic Improves Patient Acquisition Through Buxton’s Targeted Multi-Channel Marketing

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A Texas-based dental care provider whose primary market is Hispanic and ethnically diverse communities wanted to acquire new patients more efficiently. The organization turned to its analytics partner, Buxton, to create a predictive marketing model for a highly targeted multi-channel marketing campaign that ultimately yielded a return on ad spend of more than 3 to 1.  

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