FORT WORTH, TEXAS (February 23, 2017) – The City of Los Banos, California recently partnered with Buxton to support the community’s retail attraction efforts. Buxton’s advanced customer analytics will allow the city to identify the retailers that match the shopping and dining habits of consumers in Los Banos’ trade area and provide data-backed verification of retail potential in the community.
“Los Banos has a proud history of maintaining its family-friendly, small-town atmosphere while fostering growth,” said Stacy Souza Elms, Community and Economic Development Director of the City of Los Banos. “We look forward to using Buxton’s analytics to attract the right retailers to our community.”
“Buxton’s best-in-class analytics will give local leaders the data they need to present a convincing case to retailers,” said Lisa McCay, Senior Vice President in Buxton’s public sector division. “We are thrilled to play a role in the city’s retail attraction efforts.”
By becoming a Buxton client, Los Banos will have access to SCOUT®, Buxton’s proprietary web-based real estate platform, giving city leaders data and information at their fingertips to analyze different areas of the city.
Buxton has worked with more than 750 communities across the country to improve economic development strategies. Other client cities in California include Hesperia, Porterville, Temecula, and many more.
About Los Banos, California
The City of Los Banos is located in the heart of the state in the fertile San Joaquin Valley. Its access to Interstate I-5, Highway 152 and Highway 165 have earned it the nickname the “crossroads of California.” Los Banos has a population of more than 39,359 and is known for its family-friendly community.
To learn more, visit www.losbanos.org.
Buxton is the industry leader in customer analytics. Our analytics reveal who your customers are, where more potential customers are located and the value of each customer. More than 3,500 clients in the retail, restaurant, healthcare, private equity and public sectors have relied on our insights to guide their growth strategies.
For more information, visit www.buxtonco.com.
Stacy Souza Elms
City of Los Banos, CA