FORT WORTH, TEXAS, (March 22, 2016) — The City of Peculiar, MO announced today that it will work with analytics firm Buxton to strengthen its retail economic development program citywide. Buxton’s household-level consumer analytics will identify the retailers and restaurants most likely to thrive in Peculiar and provide insights into development opportunities.
While retail economic development programs have traditionally relied on basic demographic information, Peculiar will utilize consumer insights that go beyond demographics, presenting a convincing case to retailers seeking growth opportunities. Buxton’s proprietary web-based real estate platform SCOUT® will give local leaders the ability to analyze retail matches and provide market intelligence to existing local businesses.
“We are pleased to partner with Buxton,” said Brad Ratliff. “We are confident that Buxton has the tools and experience to assist our retail development efforts.”
“We are excited to partner with the City of Peculiar to develop their retail recruitment strategy,” said Cody Taylor, director of sales in Buxton’s public sector division. “Buxton will provide the analytics needed to evaluate new development opportunities in this growing community.”
Buxton has worked with more than 700 cities nationwide to implement retail development strategies. Other client cities include Lebanon, MO; Eudora, KS; Porterville, CA; and many others.
About Peculiar, MO
Peculiar, MO is a growing community in Cass County that is conveniently located 25 miles south of Kansas City. In 2016, Peculiar ranked on the top 20 list of largest public high schools in Missouri based on student enrollment. Peculiar has a total area of 8.45 square miles. With a population of around 4,700 in its city limits and a median income of more than $62,000, the City of Peculiar is growing and incorporating new land, businesses and residents continuously.
For more information, visit cityofpeculiar.org.
Buxton is the industry leader in consumer analytics. We help businesses understand who their customers are, where their customers are located, and how to grow the value of each customer. More than 3,500 clients in the retail, restaurant, healthcare, private equity, and public sectors have relied on our insights to guide their growth strategies.
For more information, visit www.buxtonco.com.
City of Peculiar