Illinois: Retail Strategies That Work

Bloomingtonil

The city of Bloomington, in central Illinois faced steep competition for retail development with many surrounding cities less than an hour away also vying for the same retailers. Bloomington, Illinois knew they would need a strategy to help them stand out from the crowd. To help set them apart from other neighboring cities, learn how Bloomington, Illinois employed Buxton’s SCOUT platform and grew sales tax revenue 20 percent in the first year of the partnership. 

Journey Consideration Persona Economic Development/Elected Official