Technology / Retail / Restaurant / Franchise
4 months ago
Buxton College GameDay BrandWatch: Auburn at Florida
Florida and Auburn football fans may be horrified to discover that they have more in common than they might think. ...
Restaurant / Franchise
5 months ago
Chick-fil-A vs Popeyes Is A Shutout For College Football Fans
KEY TAKEAWAYS With mobile data analytics, Buxton determined which restaurants fans of teams in nine college football conferences favor ...
Retail / Restaurant / Franchise
Mobile Location Data Shows Not All College Football Fans Are the Same
KEY TAKEAWAYS Mobile location data highlights stark differences in the brand choices of college football fans, even those in ...
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Franchise
Applications of Predictive Analytics Tools for Franchises
Predictive analytics tools are making a difference in many sectors, and franchising is no exception. With all of the hype, ...
Franchise
Territory Optimization: A Game-Changer for Growing Franchises
Today’s franchisors face two big challenges: identifying the best territories for expansion and then developing those territories to ...
Retail / Restaurant / Franchise
How Mobile GPS Data Can Take You Where You Want To Go
Sometimes, companies will come to us for customer insights, but they lack the data necessary for in-depth analytics. In these ...
Healthcare / Franchise
The Role of Analytics in Franchised Home Healthcare Businesses
Of the many trends reshaping the healthcare industry today, one of the most notable is the emergence of healthcare franchises. ...
Retail / Restaurant / Franchise
Targeted Marketing: What the C-Suite Needs to Know
For many business leaders in the c-suite, targeted marketing services can be a confusing web of unfamiliar terminology and seemingly ...
Franchise
3 Tips for Evaluating Franchise Marketing Systems
Today, many franchisors are seeking new methods to help their franchisees acquire new customers. While they realize that customization by ...
Retail / Restaurant / Franchise
Strategic Site Selection: 3 Best Practices for Consumer Businesses
Site selection has traditionally been viewed as a tactical activity. If a business needs to open 30 more units next year, ...
Retail / Restaurant / Franchise
3 Stages of Business Growth and How to Navigate Them
Every company wants to grow their business, but growth can mean radically different things depending on your brand’s ...
