Louisiana State and Florida football fans share a passion for Victoria’s Secret, according to the latest College GameDay ...
Florida and Auburn football fans may be horrified to discover that they have more in common than they might think. ...
KEY TAKEAWAYS With mobile data analytics, Buxton determined which restaurants fans of teams in nine college football conferences favor ...
KEY TAKEAWAYS Mobile location data highlights stark differences in the brand choices of college football fans, even those in ...
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Predictive analytics tools are making a difference in many sectors, and franchising is no exception. With all of the hype, ...
Today’s franchisors face two big challenges: identifying the best territories for expansion and then developing those territories to ...
Sometimes, companies will come to us for customer insights, but they lack the data necessary for in-depth analytics. In these ...
Of the many trends reshaping the healthcare industry today, one of the most notable is the emergence of healthcare franchises. ...
For many business leaders in the c-suite, targeted marketing services can be a confusing web of unfamiliar terminology and seemingly ...
Today, many franchisors are seeking new methods to help their franchisees acquire new customers. While they realize that customization by ...
Site selection has traditionally been viewed as a tactical activity. If a business needs to open 30 more units next year, ...
