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Uncle Julio’s Mexican Restaurants Using Buxton’s Analytics to Support Continued U.S. Expansion

FORT WORTH, TEXAS, (June 18, 2015) — To support its continued nation-wide expansion, Uncle Julio’s Mexican Restaurants has turned to its partner Buxton to better understand its potential for further expansion across the United States. The fine restaurant chain, known for its welcoming atmosphere and fresh ingredients, has grown steadily since first engaging with Buxton.

Buxton’s custom analytic solutions and web-based SCOUT platform help Uncle Julio’s to select the best sites for new locations. After opening a number of new locations using SCOUT, Uncle Julio’s is furthering its relationship with Buxton to identify new market opportunities.  

“Buxton has provided us with the ability to integrate analytical insights with site selection fundamentals,” said Scott Lark, director of real estate for Uncle Julio’s. “We are excited to expand our partnership with Buxton and bring our restaurant to more markets across the United States.”

“When exploring unfamiliar markets, it is important to leverage customer insights to avoid a failed location,” said Matthew Tate, account executive at Buxton. “We are delighted that Uncle Julio’s has taken full advantage of the analytics Buxton offers and we are proud to be part of their success.”

As a Buxton client, Uncle Julio’s uses a customized real estate model delivered through Buxton’s web-based SCOUT platform. Utilizing SCOUT, Uncle Julio’s is able to analyze potential sites and create unlimited market expansion scenarios.

About Uncle Julio’s Mexican Restaurant

The first Uncle Julio’s opened in Dallas in 1986 and with the opening in Austin, Uncle Julio’s Corporation will operate 21 restaurants in six major metropolitan areas: Atlanta, Austin, Boca Raton, Chicago, Dallas/Fort Worth and the Washington D.C. area. Uncle Julio's provides the freshest and highest quality fine Mexican food in large, reasonably priced portions. The company’s mission, creating hospitality, fun and value, shows in everything from the food to the atmosphere.

For more information, visit www.unclejulios.com.

About Buxton

Buxton is the industry leader in customer analytics. We help businesses understand who their customers are, where their customers are located, and how to grow the value of each customer. More than 3,000 clients in the retail, restaurant, healthcare, private equity, and public sectors have relied on our insights to guide their growth strategies. Clients include Jamba Juice, Anthropologie and McAlister’s Deli.

For more information, visit www.buxtonco.com

Media Contact

Katie Russell
Buxton
(817) 332-3681
krussell@buxtonco.com

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