How We Do It
Borrower Profile and Resource Optimization
Buxton’s Library Solution combines your library borrower data with our household-level consumer datasets to identify who your borrowers are for each branch, what types of resources they are likely to use, and where they and similar consumers are located. We provide you with resource categories that should be included at each branch based on the characteristics of consumers in the trade area to guide your resource allocation decisions.
Visualize your Borrower Profile
Once complete, the profiles are loaded into SCOUT, an application in our user-friendly Buxton Analytics Platform, so you can see where consumers who match those profiles are located, identify areas that may be underserved by the library system, and access additional reports on the market.
Custom Site Selection Model
Want to identify where future branches should be placed or the optimal layout of your current branch network? Buxton can develop a custom site selection model and conduct a branch placement analysis to guide your decisions.