Customer analytics that reveal a world of eye-opening solutions.
No one else helps you understand your customers, and what they mean to your business, like we do. Get the critical information you need to build the foundation for your decisions on everything from site selection to strategic marketing direction. Our household-level analytics are the deepest, broadest, most on-trend and fully actionable. If there's consumer knowledge to be had out there, we'll bring it directly to you.
Pioneers in household-level analytics
We go far beyond mere demographics. Our databases hold information on more than 120 million households and up to seven individuals per household. We break this consumer data down into more than 75,000 customer characteristics, including brand loyalties, lifestyle choices, hobbies, purchasing behavior and media preferences. As a result, we can create customer profiles with amazing detail and accuracy.
Bigger databases, better database management
To perform customer analytics effectively, massive amounts of data are mandatory. We maintain one of the largest databases of consumer information anywhere. Working on a global scale, we access and interpret data that zeroes in on your specific needs.
Customized solutions
Your organization is different from any other, so we customize solutions to your unique situation. You can access your data models through your computer using our Web-based SCOUT system any time, any place, or let us manage all of your data and reporting for you. The choice is yours.
A project team dedicated to your success
From the outset, an account manager will be assigned to you — someone you can contact whenever necessary for information and insight. You'll also work with experienced subject matter experts who will provide the skills and guidance you need every step of the way.
The choice of leading companies
We've helped some of the world's most progressive companies use expansive data and analytics to develop successful growth strategies and increase revenue. Since our founding in 1994, we've served more than 1,900 clients across the country and the globe.
Hear what our clients have to say
Learn what executives from fast-growing companies such as Sally Beauty have to say about working with Buxton. Discover how local governments from Illinois to California have partnered with us to drive growth and tax revenues. Visit our YouTube channel now.
See how our robust forecasting models and tools can make a very smart difference for you. Contact us or call 1-888-2BUXTON (888-228-9866).

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The Trails Town Center
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