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Polaris Partners with Buxton to Use Analytics in Site Selection Strategy

FORT WORTH, TEXAS (January 18, 2018) —  Polaris, an off-road vehicle company with thousands of dealer locations in the U.S., has recently partnered with Buxton to use analytics to identify and prioritize new location expansion opportunities throughout the country. Buxton’s work will also contribute to expanding market share as well as improving the customer experience.

“Polaris has developed a great mission and product since 1954,” said Tim White, senior vice president at Buxton. “Buxton will provide the data insights needed for Polaris to make confident expansion decisions.”

As a Buxton client, Polaris will have access to the web-based Buxton Analytics Platform, which will allow Polaris to score potential sites, visualize market data and run reports to support its growth strategy. Polaris joins a growing list of organizations using the Buxton Analytics Platform as a pre-screening tool for real estate location and market planning decisions.

About Buxton

Buxton is the industry leader in customer analytics. Our analytics reveal who your customers are, where more potential customers are located and the value of each customer. More than 4,000 clients in the retail, restaurant, healthcare, private equity, and public sectors have relied on our insights to guide their growth strategies.

For more information, visit www.buxtonco.com

Media Contact:

Katherine King
Buxton
kking@buxtonco.com
(817) 332-3681 

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