Sammy’s Grill to Leverage Customer Insights in Market Planning Strategy

FORT WORTH, TEXAS (October 24, 2017)Sammy’s Grill, a Louisiana-style restaurant in the Baton Rouge area, has recently partnered with Buxton to utilize customer analytics to strengthen its site selection decisions and marketing efforts. Sammy’s Grill will use these data insights to expand into its next market, Houston, as well as acquire new customers through targeted marketing campaigns.

“Sammy’s Grill is taking a big step by moving into a new market,” said Tim Watkins, director of sales at Buxton. “Buxton is ready to assist Sammy’s Grill along the way by providing the data-backed answers needed to answer those tough business questions.”

As a Buxton client, Sammy’s Grill will have access to the web-based Buxton Analytics Platform, which will allow Sammy’s Grill to visualize customer profile information and run reports. Sammy’s Grill joins a growing list of organizations using the Buxton Analytics Platform as a pre-screening tool for real estate location and market planning decisions.

About Buxton

Buxton is the industry leader in customer analytics. Our analytics reveal who your customers are, where more potential customers are located and the value of each customer. More than 4,000 clients in the retail, restaurant, healthcare, private equity, and public sectors have relied on our insights to guide their growth strategies.

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Media Contacts:

Katie Russell
(817) 332-3681

Katherine King
(817) 332-3681

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